Recruitment & Selection at Sri Lankan Supermarkets: Are we on the correct track?
Mihirani Dissanayake et al (2020) from Survey Research Lanka, a full-service independent marketing and social research. Consultancy Company and First established Media Research Unit in the country highlighted that ‘Though supermarket retailing is relatively smaller in size than general trading retailers, the sector has witnessed an exponential growth which is steady and sustainable in the foreseeable future in Sri Lanka. Though the bigger revenue maker is the general trade for businesses, the future is undoubtedly supermarket retailers’. In addition, Wanninayake and Randiwela (2007) expounding on the expansion states that the supermarkets initially started in the 1980s see an expansion after the year 2000, and today, the supermarket industry is at the industry’s growing life cycle stage. In contrast, Oxford Business Group (2016) also provides supporting data from their research, ‘Sri Lanka’s modern supermarket-hypermarket segment is among the fastest-growing sectors, with supermarket
